[youtube=http://www.youtube.com/watch?v=TFGs6U6Bnb4]
Fandoms, like any type of subculture, have different shorthand ways of discussing things that only make sense within the group — such as frequently mentioning previous anger that has dissipated towards former Danish friends, the Wave Goodbye Activity Book, swan beds, and saying that “Regina Morrow is the reason I never tried cocaine“. Or even within the title of this post. But what brings these examples together is snark fandom — the ability to both be a fan and simultaneously make fun of the object d’fandom.
Snark fandom is an interesting display of fandom especially because to outsiders it seems as if there is only dislike, not the underlying (sometimes begrudging) enjoyment. The recent release of Dave Mustaine’s New York Times bestselling autobiography, Mustaine, has allowed metalheads of all permutations — to make fun of the very same person that they have waited in line for hours to meet at book signings, to read yet another version of an almost thirty-year soap opera. Even if they do not believe any word of this most recent retelling of events — and joke about every contradiction.
Perhaps the closest more widely recognizable mainstream version of snark fandom is a roast. Yet roasts are hosted by equals; snark fandom is by fans, perhaps as a way of keeping things real. Also, the Megadeth podcast above (and this fanvid of how Trent spent his money from Ghosts) may imply that snark fandom might be limited to what are viewed generally as traditionally male fandoms.
However, generally viewed as female fandoms have plenty of snark fandom. A great example is Forever Young Adult, which has been doing an excellent job of snarking on many of the favorite book series of girls — both gothy — V.C. Andrews’ Flowers in the Attic series — and v.v. normal — Sweet Valley High. These posts wouldn’t be possible if there wasn’t enjoyment in reading, remembering, and making fun of.
From the Forever Young Adult review of Flowers in the Attic:
WHAT. Well, blow me down! Your mother, who has LOCKED YOU AWAY IN AN ATTIC, might not have been 100% truthful all this time? What is this world coming to, when we can’t even trust the word of an [] who conspires with her psychotic ultra-fundamentalist mother to lock her four children away for years in an attic?? Great! Now I find it difficult to believe in anything! IS SANTA STILL REAL? AM I STILL REAL?? IS THIS INCEPTION AND I AM JUST A DREAM FIGMENT OF MYSELF? AND IF SO WHERE IS JOSEPH GORDEN-LEVITT?
From the Forever Young Adult review of Sweet Valley High:
There is no sub-plot! This is all of the plot! COCAINE WILL KILL YOU IN YOUR FACE! Don’t do it! You could have a heart murmur that no one ever diagnosed before, even though you were born with a handicap and were presumably in and out of doctors’ offices for most of your young life!! And do you really want your last few moments to be spent on Molly Hecht’s gross couch, asking to talk to Elizabeth Wakefield? NO. So stay away from drugs, kids, or you too will TOTALLY DIE.
Snark fandom stands on the other side from obsessive fandom (think Snapewifes or Twimoms), standing firmly in this world, rather than any astral plane. Snark fandom serves as a means to share fandom with others, yet be reminded that the book, or artist, or whatever, is imperfect and flawed, yet still worthy of interest.